Murat Genc

Title: 
Head of Digital Marketing and Ecommerce Solutions - India, Middle East and Africa Procter & Gamble, Turkey
Company: 
Procter & Gamble
Address
Building: 
Serin Sok. Kosifler İş Merkezi A Blok No:9, İçerenköy
City: 
Istanbul
Country: 
Turkey
Tel: 
+90 216 463 8000
Background: 

 

Murat Genc is the Head of Digital Marketing and Ecommerce Solutions for Procter and Gamble (P&G) India, Middle East and Africa division. He is particularly driving scale strategies for company’s growing footprint in social, web, search and mobile; leading partnerships and innovation with eretailers as well as digital media companies in the region; and driving Consumer Relationship Marketing programs and Analytics. He hold several positions globally, across Europe and MEA.

 

His past experiences include Gillette and Wella business acquisitions, business intelligence innovations, new go-to-market models, as well as information technology partnerships with global and regional players. He is also teaching as a part time instructor at Sabanci University Engineering Faculty on Business Transformation and Leading Change. Murat holds Computer Science & Engineering and Mathematics degrees from Sabanci University and also was an exchange visitor in Georgia Institute of Technology in USA.