Interviews

22 April 2014
  Revenue at Publicis Groupe, driven largely by digital operations, rose more than 3 percent organically in the first quarter, a “marked improvement” from the fourth quarter when it was flat, the French holding company said today.   Revenue from digital activities, which now account for...+ read more
19 December 2013
    The mobile advertising scene is rapidly changing and growing. Mojiva (www.mojivainc.com), one of the main players, has recently closed a $25 million Series C round of funding and is strenghtening its executive team. Dave Gwozdz, Mojiva’s CEO, talked to us about recent developments in...+ read more
19 December 2013
  By Andrew McMains   Specs Who: David Lang Age: 50 New gig Chief content officer, Mindshare Continuing gig President, Mindshare Entertainment     How is your new job different from the old one? It’s bigger and more expansive, but a lot of the fundamentals are the same. It has...+ read more
18 November 2013
    By Cathy Sivak   While most people click right by spam e-mail and pop-up ads on the internet, Cheryl Roberts is careful to monitor what she calls "kamikaze marketing." Monitoring new media advertising is all part of her role as advertising and marketing director of the monthly...+ read more
28 February 2013
  How the Internet will change the nature of competition, innovation, and company operations. Few would dispute that Google sits at the center of the Internet. As the leader in search, Google is now the Internet’s premier brand and the planet’s most potent free service. Managing that...+ read more