Latest News

28 April 2015
  Bloomberg Media made a case to advertisers today that it could target consumers of various generations across distribution platforms at its first Digital Content NewFronts presentation. Part of the 34-year-old media company's pitch revolved around a message that suggested we're all acting...+ read more
28 April 2015
  The Cannes Lions festival has today named the nine jurors responsible for awarding its inaugural Glass Lion, or Lion for Change. Launched with a focus on gender, the new award will celebrate work that "breaks through unconscious gender bias" and "shatters stereotypical portrayals of men and...+ read more
28 April 2015
    While the mobile boom took off for commercial travel brands a few years ago, the private sector has been noticeably slower to make the shift to digital. But that's starting to change for high-end players like Skyjet, a private jet charter service.   After launching a website...+ read more
28 April 2015
    The Apple Watch is here, and with it come the first true commercials for the device. And they're less about the nitty-gritty of product features and more about how the watch will fit seamlessly into your life—and improve it in innumerable ways. Three grand 60-second spots rolled out...+ read more
28 April 2015
    Facebook is using science to deliver branded videos produced by some of the top creators in digital media. Today, the social network formally introduced Anthology, which joins advertisers with digital media partners, including Vice, Vox and Funny or Die.   The media companies...+ read more
28 April 2015
    The four finalists for Royal Caribbean's creative account are all smaller than incumbent JWT, and that's by design.   In its initial request for proposals, the cruise line expressed a desire for what sounded like a midsize shop. "We don't want to be your biggest client, but we...+ read more